Tuesday, December 4, 2012

2013 Cadillac ATS


Cadillac ATS is easier to say than Cadillac (A)lpha (T)ouring (S)edan.

The tag line: "The Nimble, Quick and Fun Compact Luxury Sport Sedan". That is a mouth full, but it covers all the elements that this smaller Cadillac has to offer.

     
            Why would Cadillac introduce another new model? What is the reasoning behind creating another Cadillac? Cadillac wanted to compete in the same market as those other guys, BMW, Audi, Lexus, Infiniti and Mercedes. Luxury in a Sports Sedan. The emphasis is on Sports. Why not bring what they have to offer to an American made car. So Cadillac went and dissected what the other guys were bringing to market, and one upped them. Cadillac wants to introduce its brand to a new customer base. Appealing to a new market with costs staying very much in line with what the competition has. The ATS does ride and drive like a sports car. Let's say this, Cadillac is bringing it.
            The ATS has been racking up the awards since it entered the market in September 2012.
Awards that have been given to the ATS so far are: Esquire magazines 2012 Car of the Year, Motor Press Guild 2013 Car of the Year, Popular Mechanics 2013 Luxury Car of the Year, Decisive magazines 2013 Urban Car of the Year, and the ATS was a winner in Motor Trend's V6 Compact Luxury Comparison (with BMW 3 Series and Mercedes Benz C Class).

             What is the appeal of BMW, Mercedes, and Audi? They are Sporty, Luxurious, have Style, and just plain Fun to Drive.The Cadillac ATS has all of that, and they are doing it better. The car is balanced (50/50). Aerodynamically designed all the way to the undercarriage. The steering is on point. The ATS squats down when needed for handling corners and has a driver adjustable sport suspension. The gas mileage isn't bad either, 22 city, 33 highway, 26 combined mpg. Another plus, the ATS is set up to run on Regular gas, while the others are Premium drinkers.
              3 Engines are available for ATS. The 2.5L delivers 202 hp@6300 rpm.
                                                                   The 2.0L Turbo delivers 272 hp@5300 rpm.
                                                                   The 3.6L V6 delivers 320hp@6800 rpm.
Transmissions, 6-speed, automatic or manual. The ATS is available in Rear Wheel Drive (Burn Outs!) or All Wheel Drive.

Cadillac ATS interior is Stunning.
               The Interior is adaptable to your needs and wants, for the most part. Seven distinct cut-and-sewn handcrafted interiors are available. 6-way power front seats and power lumbar are standard. The add-ons that are available are many.
               This is a technology lovers dream. With the CUE (Cadillac User Experience),
Media ports (3 USB, aux, and SD card), natural voice recognition, Bose 7-speaker system, and Bluetooth to name a few. Let's not forget that it has OnStar. OnStar Directions & Connections with Turn by Turn Navigation is standard for one year. Don Sherman - Car & Driver says, "High-quality materials, good visibility, sensibly located controls, and supportive seats: Cadillac got the ATS cockpit very right."
               Some of the ATS Safety Features available are: Adaptive Forward Lighting (available on some models)- Means the headlights will help you to see around the corners as you are turning(pretty cool). Illuminated door handles - to better see you with, grille shutters that close at certain highway speeds to reduce aerodynamic drag and improve fuel economy.
               Rear Vision Camera System, Forward Collision Alert, Brake Automatic Collision Preparation, Lane Departure Warning, Side Blind Zone Alert, RainSense Automatic Wipers, and Heads Up Display are available on select Models.

                What about the Cadillac ATS Manufactures Warranties. How do they compare to those other guys? Bumper to Bumper: 4yr/50,000 - same as. Powertrain: 6yr/70,000 - better than. Roadside assistance: 6yr/70,000 - better than most. Courtesy Transportation: 6yr/70,000 - better than.

Want to know about fuel comparisons: http://www.fueleconomy.gov

That is the short story. Really want to know more about the ATS? Get to your Cadillac Dealer and Drive one of these babies. Use the CUE and experience the difference.

Keep it between the Lines,
Happy Motoring.







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